I consulted with Cityseed on organizational strategy, advising that they needed a new senior program person to reduce management duties on the Executive Director. As Cityseed recognized, the Executive Director needed to focus on relationship building, strategy, and development. I was also able to help them generalize the thinking about this investment in a senior program staffperson; providing a framework for them to invest in priorities instead of focusing on perpetuating current activities simply because those activities’ existence. Finally, I advised Cityseed about how to build the brand and events to capitalize on food’s ability to bring people together and motivate dedicated engagement from investors and donors. I provided examples about potential organizational partners’ participation in the food ecosystem and the opportunity to involved others in co-branded hands on food events and partnerships.

Cityseed now has the strategic and operational guideposts to move forward as it furthers its expansion and scales its organization in the food systems space. It will be exciting to see the leadership there grow the organization and succeed.